Internet Business Manifesto

Back in summer 2006 (yes, I am really behind on my reading) Rich Schefren -- the business coach and strategist to the internet marketing gurus -- wrote The Internet Business Manifesto. The IM community is still crying about it. I don't know why, though. It must be really speaking to some people.

I read it yesterday and didn't shed a tear. But it has some excellent points and, however salesy it is, I feel it was worth reading.

According to the Manifesto, any activity that doesn't make you money is not a productive time spending. For example, reading about a business strategy or searching for a good business strategy is not. Applying a good business strategy is.

The organizational chart on page 15 is simply hilarious. It's so much like me I almost fell off my chair when I saw it:



It's just a couple of things from the Manifesto. You can read it yourself. It's free.